As a long-standing and influential tech community in the Caribbean, Kingston BETA hosts dynamic events that connect entrepreneurs, developers, investors, and innovators. However, the current processes for promoting events, managing registrations, and communicating with attendees are decentralized and manually intensive. This fragmentation limits the ability to scale, deliver a consistent experience, and capture valuable data for future engagement and growth.

Without a dedicated digital platform tailored to Kingston BETA’s unique needs—such as showcasing upcoming events, enabling real-time RSVPs, managing speaker lineups, sending updates, and providing post-event content—the organization risks missed engagement opportunities, reduced operational efficiency, and diminished visibility for its community-building efforts.